project details
Client
The make-a-wish foundation
Requirement
Creation of promotional items
Position
Designer
project overview
The Make-A-Wish Foundation is a nonprofit organization that helps fulfill the wishes of children between the ages of 2 1⁄2 and 18 years old who have been diagnosed with critical illnesses.
In support of an annual charity auction for the foundation, I was asked to design multiple items that were to be sold to raise money and awareness.
Research & learning
I have a personal connection to Make-A-Wish due to my own cancer battle. I began researching by reflecting on my own experience with the foundation and used what insight I found to begin creating my designs.
Initial designs & prototyping
Design choices
- Graphics
- Color palette
- Typography
- Subject matter
The original designs were made with the focus on content, subject matter, and colors that would resonate with children who needed positive support and encouragement to remain strong.
final concepts
The following designs are much closer to the finished versions, with content, subject matter, and colors having been settled upon.
final designs
The final round of designs shows posters that are complete with content, subject matter, and colors that fit the needs of children who require positive reinforcement.
